Category: Printing
Direct Mail with Print Enhancements
Introduction Direct marketing campaigns can vary widely in quality, encompassing everything from unimaginative and generic junk mail to highly targeted and personalized initiatives. The former has been rightfully tagged with…
Heeter President Featured on Inkjet Summit Keynote Panel [Video]
Kirk Schlecker led off the Inkjet Summit 2020’s Keynote User Panel titled “Inkjet – It’s About Adding Value.” Moderator Barb Pellow interviewed Schlecker (between 1:49-15:09 in the video below) on…
What Is Tactile Marketing Automation?
Definition, Best Practices, and Real-World Examples By Nick Runyon The American Marketing Association estimates audiences are bombarded with as many as 10,000 marketing impressions per day, so it’s no surprise…
Restaurants Adjust Operations to Changing Regulations
It’s been an ever-changing world for restaurants in the summer of 2020. Closings, re-openings, and reductions to usable space have become the norm. Restaurants need to adapt to stay operating….
How to Conduct a Remote Press Check
By Charles Angerson, Domtar Blog The design is completed and approved and now it is time to print your project. Most printers welcome their customers to the shop for an…
Heeter Operational Status: COVID-19
March 12, 2020 As the coronavirus (COVID-19) situation continues to evolve, we at Heeter want to assure you that we are closely monitoring developments with the Centers for Disease Control…
Making the Paper Swatchbook Work for You
By Jill DiNicolantonio Republished from Domtar blog I’ve seen it happen time and again. A designer works on a print project and gets all the way through to the final stages…
What Do Heeter Customers Think of Us?
The Heeter team has made it our mission to deliver quality print + mail + fulfillment products and responsive service to our customers. We believe we are successful in delivering…
Heeter Is First Company in World to Install Ricoh Pro VC70000
Heeter boosts inkjet and personalization capabilities with RICOH Pro VC70000 As the first site to install the Pro VC70000, Heeter continues its leadership position, delivering more speed, ink configurations and…
Highmark Health’s Personalized Drip Campaign Boosted Response Rates
Targeted Messaging Focused On Developing Trust Generated Big Returns Written by BrandUnited. Direct mail, as with any marketing outreach, must produce leads and, it is hoped, customers. For any mail…
