New Equipment for 2018
Success with commercial printing – especially variable printing – requires heavy investment in equipment. Heeter has always been a leader in investing in new technologies. For example, in 2015, Heeter…
Listening to Our Customers
We have just completed what we anticipate to be an annual survey of our customers so they can share important feedback about how we are doing with their work. We have compiled the numbers and are excited to share them with you.
Snail Mail Isn’t Dead: 12 Ways to Engage Customers with Physical Mail
Nearly every business is focusing on digital marketing these days – as they should. Email, social media, video and blog posts are all effective and viable ways to reach a consumer base that would sooner dictate notes to their smartphone than whip out a notepad and pen. But this is not to say that traditional marketing methods are a thing of the past. Below are 12 recommendations to help you to tap into consumers’ nostalgia for receiving personal notes and creative packages via snail mail.
Messaging In-Season to Busy Pavers
Walsh Equipment is the leading construction and road maintenance dealer in Western and Central Pennsylvania. A key customer segment is the paver contractor who requires a wide variety of equipment, much of which Walsh sells. Knowing that marketing with digital messaging to contractors is a challenge during paving season, Walsh aimed to connect with buyers with one compelling set of physical mailings.
Heeter Sustainability Policy Focuses on Electronic Recycling
Heeter recognizes that environmental responsibility is integral to world class printing, direct mailing, fulfillment, and technology productions and applications. We are committed to being a positive and creative force in the protection and enhancement of the environment in which we work and live. Below is our 2017 Policy.
Heeter Becomes First Commercial Printer to Offer Ricoh VC60000 Inkjet Web
In 2015, Heeter was looking for a press that could dramatically increase the production of its digital work while still maintaining the quality its customers demanded. Here is the story.
Heeter Focuses on Sustainable Green Printing
Saving energy and reducing waste is what most people think about when it comes to being green. Heeter will focus on that goal and much more, implementing best practices that lead to continuous improvement, facility sustainability, and facility profitability.
New Equipment: Rollem IS7 Rotary Die Cutter
We’ve added a new Rollem rotary die cutter this fall.
It’s integrated with our Moll finishing line which allows us to diecut, perf, score, fold, tip, and glue in one single pass. All with a single operator.
Check out how it die cuts and folds this brochure.
Seeking Inspiration from Its Partner
Carnegie Learning is a transformational math education company; it was planning a launch of a new iPad-based educational product. The Marketing Team sought design ideas from its partners at Heeter. Check out what they came up with…
Heeter Expands Its Floorspace
We’re leasing an additional 14,100 square feet this fall in our fulfillment center (located at 701 Technology Drive). Our digital printing and fulfillment operations are driving this growth. That takes us…
