Author: Heeter
How Does Digital Printing Work?
by Christine Alexander You know you’re a print geek when … you learn all about the powder coating process and you can relate it to digital printing. Yeah – I wish…
Yo, Mailman, Bring Me a Flounder and a Dozen Roses
From Dead Tree Edition Blog. From dropping off water bottled to running a concierge service, the U.S. Postal Service is increasingly venturing into activities that have little to do with…
10 Best Ways to Use Direct Mail
By Summer Gould Direct mail can be a very powerful marketing tool. When executed correctly you can see a great return on your investment. However, direct mail is not the…
File Types Explained
By Tini Alexander Providing the right file types to your service providers, whether that be print or web, is incredibly important when trying to get a quality message out to your…
8 Marketing Steps for a Big 2015!
By Jeremy Hirsch As we begin 2015, it is good to take stock of your brand, your messaging and your current marketing efforts. Here are 8 steps you should resolve…
Avert Your Eyes. 6 Awful Things about This Flyer
by Jeremy Hirsch You ever get those Value-Pak mailers with a series of a cards from different businesses? I find myself compelled to open those mailings– expecting an offer too…
Yogi Berra’s 10 Tips for Direct Mail Success
by Dean Rieck, Direct Marketing IQ But what is Yogi best known for? His slips of the tongue. Which is understandable, if you go around saying things like “It’s déjà…
Heeter Achieves G7® Master Printer Certification
FOR IMMEDIATE RELEASE Heeter Achieves G7® Master Printer Certification Customers will benefit from the best color management available today CANONSBURG, PA (October 16, 2014) Heeter, a leading provider of print, digital,…
Are you maximizing the discounts on your direct mail? (Part 2)
By TJ Tedesco Did you know that the USPS will give you discounts on mass mailings if you perform the certain services yourself? We covered the first two in Part…
Are you maximizing the discounts on your direct mail? (Part 1)
By TJ Tedesco Whether you are mailing via First-Class or Standard Mail, the USPS will give you discounts on mass mailings if you perform the certain services yourself. We’ll cover…